There are several steps you may take in order in the event of issues with film merchandise and/or branding that can ensure you protect your IP rights, ensure secure revenue generation, and prevent unallowed use of your work.
- Understand your IP rights
Understand that your film, its characters, and its plot are already protected under copyright law. Copyright law grants you the exclusive right to recreate, distribute or licence your film. Any specific logos or symbols unique to your film may also be eligible for trademark protections.
- Refer back to your licensing agreement
When facing a legal issue pertaining to your merchandise and licensing, it is good to refer back to any licensing agreement you signed and check if there are any steps outlined in the agreement that are applicable in your current situation.
- Involve legal counsel
Settling issues pertaining to merchandising and licensing can often be complex so it is important to have an attorney specializing in IP and entertainment law to help you navigate these complex issues.
